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Cookie Policy

Last updated: September 8, 2024

1. What Are Cookies?

Cookies are small text files that are placed on your computer or mobile device when you visit our website. They are widely used to make websites work more efficiently and to provide information to website owners about how visitors use their sites.

Cookies help us enhance your browsing experience, analyze website traffic, and deliver personalized content and advertisements.

2. How We Use Cookies

DefendeAmb uses cookies for several purposes:

  • Essential functionality: To ensure our website works properly
  • Performance analysis: To understand how visitors use our site
  • Personalization: To remember your preferences and settings
  • Marketing: To deliver relevant advertisements
  • Security: To protect against fraudulent activity

3. Types of Cookies We Use

3.1 Essential Cookies (Always Active)

These cookies are necessary for our website to function properly and cannot be disabled. They enable core functionality such as:

Cookie Name Purpose Duration
session_id Maintains your session during your visit Session only
csrf_token Protects against cross-site request forgery Session only
cookieConsent Remembers your cookie preferences 1 year

3.2 Performance and Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting anonymous information about page visits, traffic sources, and user behavior.

Cookie Name Purpose Duration
_ga Google Analytics - distinguishes unique users 2 years
_ga_* Google Analytics - contains campaign information 2 years
_gid Google Analytics - distinguishes unique users 24 hours
page_views Tracks page popularity and usage patterns 30 days

3.3 Marketing and Advertising Cookies

These cookies are used to deliver personalized advertisements and measure the effectiveness of our marketing campaigns.

Cookie Name Purpose Duration
_fbp Facebook Pixel - tracks conversions and remarketing 90 days
ads_preferences Stores your advertising preferences 1 year
marketing_source Tracks which marketing channel brought you to our site 30 days

3.4 Functional Cookies

These cookies enhance your experience by remembering your preferences and personalizing content.

Cookie Name Purpose Duration
user_preferences Stores your website preferences (language, region) 6 months
newsletter_signup Remembers if you've already signed up for our newsletter 1 year

4. Third-Party Cookies

We work with trusted third-party providers who may place cookies on your device:

4.1 Google Analytics

We use Google Analytics to analyze website usage and improve our services. Google Analytics uses cookies to track visitor behavior anonymously. You can opt-out of Google Analytics tracking by visiting Google's opt-out page.

4.2 Social Media Platforms

Our website includes social media sharing buttons and embedded content from platforms like Facebook, Twitter, and LinkedIn. These platforms may set their own cookies when you interact with their content.

4.3 Marketing Partners

We may work with marketing partners to deliver targeted advertisements. These partners may use cookies to track your browsing behavior across multiple websites.

5. Managing Your Cookie Preferences

5.1 Cookie Banner

When you first visit our website, you'll see a cookie banner where you can:

  • Accept all cookies
  • Accept only necessary cookies
  • Customize your cookie preferences

5.2 Browser Settings

You can also manage cookies through your browser settings:

  • Chrome: Settings > Privacy and security > Site Settings > Cookies
  • Firefox: Preferences > Privacy & Security > Cookies and Site Data
  • Safari: Preferences > Privacy > Manage Website Data
  • Edge: Settings > Site permissions > Cookies and site data

5.3 Opt-Out Options

For specific types of tracking, you can use these opt-out tools:

  • Google Analytics Opt-out
  • Facebook Ad Preferences
  • Digital Advertising Alliance Opt-out

6. Impact of Disabling Cookies

If you choose to disable cookies, some features of our website may not function properly:

  • You may need to re-enter information on each visit
  • Personalized content and recommendations may not be available
  • Some interactive features may not work correctly
  • We won't be able to remember your cookie preferences

7. Cookie Retention

We retain cookies for different periods depending on their purpose:

  • Session cookies: Deleted when you close your browser
  • Persistent cookies: Stored for the duration specified in our cookie table
  • User-controlled cookies: Remain until you delete them or they expire

8. Updates to This Policy

We may update this Cookie Policy to reflect changes in our practices or legal requirements. When we make significant changes, we will:

  • Update the "Last updated" date
  • Notify you through our website or email
  • Request renewed consent where required by law

9. Legal Basis for Cookie Use

Under UK data protection law, we use cookies based on:

  • Legitimate interest: For essential website functionality
  • Consent: For analytics, marketing, and non-essential cookies
  • Contract: For cookies necessary to provide our services

10. Your Rights

You have the right to:

  • Withdraw consent for non-essential cookies at any time
  • Request information about the cookies we use
  • Object to the use of cookies for direct marketing
  • Access and rectify your personal data collected through cookies

11. Contact Us

If you have questions about our use of cookies or this policy, please contact us:

DefendeAmb
199 Two Mile Hill Rd
Kingswood, Bristol
BS15 1AZ, United Kingdom

Phone: +447379194577
Email: [email protected]

12. Complaints

If you believe our use of cookies violates data protection law, you can lodge a complaint with the Information Commissioner's Office (ICO):

Website: ico.org.uk
Phone: 0303 123 1113

DefendeAmb

Professional application rental services for businesses across the United Kingdom.

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199 Two Mile Hill Rd
Kingswood, Bristol
BS15 1AZ, United Kingdom

Phone: +447379194577

© 2024 DefendeAmb. All rights reserved. Registered in England and Wales.